Think of it as becoming your own public-relations machine. You can sit down and make a list of all the good things you do for the environment that your friends don’t even know about. You recycled your Christmas tree and got a seedling to plant in return? Donated money to a worthy environmental cause? Use your community’s freecycle-type program? Shop at Goodwill? Feed scraps to the dog rather than throw them in the garbage? Reuse that plastic dish from the fruit salad for this week’s potato salad?

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